Experience

Independent design practice spanning product strategy, AI system architecture, full-stack product development, design systems, and client delivery.

• Designed, built, and deployed an AI Regulatory Intelligence Platform end to end as a single person across UX, design system, AI pipeline architecture, backend, admin tooling, and deployment
• Multi-model AI architecture with adversarial verification and human review gating
• Monetization architecture across B2B subscriptions, professional partnerships, and public traffic
• Web design, brand identity, and digital product delivery for local business clients
• Built frameworks on AI system architecture and AI-human interaction
• Open-source contributions to multi-model AI tooling

Sole designer for five years. Owned all software UX, design systems, brand, and marketing across the enterprise software and hardware portfolio. No design manager, no creative director, no design team. The engineering organization had never worked with a designer before.

• Design system with 1,000+ components across three software products, including tokens, component libraries, and pattern documentation
• Visual language derived from existing hardware industrial design, unifying software and hardware into one product family
• User research, usability testing, and iterative prototyping established as standard practice in a hardware-focused engineering organization
• Scheduling software redesigned for non-expert operators based on customer interviews, on-site lab shadowing, and usability testing
• Eight-day concept prototype from an undefined product idea to wireframes, flows, and interactive demo, directly supporting a seven-figure enterprise contract
• Brand identity extended into style guide, corporate collateral, presentation templates, trade show booth design, photography, and video
• Design direction aligned across engineering, product, sales, and executive leadership through structured design reviews and brand guidelines

Pre-product company building EMG-based wearable devices that translate electrical signals from the human body into gesture-based input. No consumer device, no established interaction model, no design precedent existed.

• Full interaction model, visual language, and UI for the first consumer smartwatch, from concept through product launch
• Gesture-controlled drone interface for Department of Defense with no existing design precedent for the interaction paradigm, validated through usability research in lab and field environments
• Brand identity and visual systems for early-stage product and investor-facing communications

Production studio for motion graphics, AR/VR, interactive media, and branded film content. Operated as a division of INAGAWA with distributed teams across multiple countries.

• World's first AR television broadcast across 11 episodes, reaching 4M+ viewers with the companion app ranking #1 in the German App Store on iOS and Android
• 200+ projects directed across motion graphics, AR/VR, interactive media, and branded film content
• UX and UI for AR and VR applications across multiple industries
• Production team set up and directed in Kuala Lumpur, Malaysia
• Global production workflows designed for cross-timezone coordination

Founded and scaled a multi-division design agency to 50+ employees and contractors across Europe, Asia, and North America.

• Two divisions: data visualization practice embedded as design partner for a global market research firm, and a production studio for motion graphics and interactive media
• Client acquisition, project delivery, pricing, scope management, and company operations
• Hiring and team building across cultures and time zones
• Exited prior to U.S. relocation

• Interactive UX for corporate presentations and large-scale installations
• UI for interactive mirror experiences
• Content structure and interaction flow for executive showrooms
• Gesture-based navigation systems for stage experiences

• Visual design for corporate events and global trade show activations
• Booth design for major trade shows including IFA and GamesCom
• Branding assets and campaign materials for international film festivals

• Advertising campaigns and editorial fashion photography
• Independent client work before and during university studies